Client: Commercial Bank
Challenge: Execute the Sale of a Regional Hospital in Five Weeks
AccuVal received a last minute call from a lender challenged with removing the assets from a failed regional hospital in five weeks or face exorbitant daily rental penalties. Being intimately familiar with the assets, AccuVal communicated an exit strategy that would maximize the return from the assets, limit sale expenses and mitigate rental risk.
The customized hybrid sale conceived by AccuVal was approved and sent into action by sister company, LiquiTec® Industries. A multidiscipline team was immediately deployed to the hospital to accomplish everything needed to launch the sale and collect the data needed to begin a targeted marketing campaign the next day. Buyers throughout the United States were attracted to the sale by a combination of print and online media, with specific buyers contacted directly. The sale was conducted three weeks later and drew numerous qualified buyers for the state-of-the-art medical equipment and fixtures.
LiquiTec® created an intensely competitive bidding environment by attracting the right buyers to the sale and by executing a hybrid sale strategy that peaked interest in the marketplace. The sale was completed in three weeks, expenses were minimized, no rental penalties were incurred and final proceeds exceeded expectations by 26 percent.
The right strategy at the right time. The ability to mobilize resources quickly. Knowledge of the marketplace. The skill to attract and motivate qualified buyers to make their best offers. That's The AccuVal and LiquiTec® AdVantage™ at work.